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Church Disrupt 

Background 

In 2018, Pushpay launched a physical conference (The Pushpay Summit) that was designed to delight their current customers, reach new customers, and help position them as a thought leader in Church Technology. The event was a wild success reaching more than 1,300 attendees each year; however, after two years, it became increasingly difficult to measure the return on investment and justify the cost of the event overall.

In 2019, Pushpay reached out to Clever and kicked-off  discussions to convert their physical conference into a virtual conference, reaching more people, for less money, with a trackable and manageable return on investment.

In the spring of 2020, Church Disrupt was born with the vision to help church leaders Rethink Methods, Champion Change, and Fuel the Vision. 

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21,923+

Conference Registrants

 

10,500+

Marketing Qualified Leads

85%

Decrease in Lead Cost

Services Provided 

  • Conference Branding
  • Marketing Asset Creation (300+ individual graphics)
  • Lead Generation Strategy
  • Ad Spend Strategy
  • Motion Graphics + Title Package Creation 
  • Speaker Selection, Relations, and Administration 
  • Video Capture (Individual Talks + Hosting Segments)
  • Post-Production + Editing 
  • Streaming Services

 

The Results

  • 21,923 Conference Registrants 
  • 13+ hours of content created for Pushpay University
  • Cost per Lead decreased by more than 85%
  • 10,500+ Marketing Qualified Leads
  • Conference paid itself off within 5-months 

About Pushpay

Pushpay is a faith-based company located in Redmond, Washington that builds world-class giving and engagement solutions to help organizations grow their communities. They primarily specialize in Church Giving Solutions, Church Apps, and Church Management Softwar

Visit their website →

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Troy-Pollock-Tome-App
Troy Pollock 

Chief Ambassador, Pushpay

Troy Pollock 
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